For the second year in a row, Halens took home the award as Swedens best Site – distributed by the magazine Internetworld.[quote align=”center” color=”#999999″]Helens.se is stylish, clear and above all very alive. The human involvement from both Halens and the consumers shows, the site pulsates. Which makes it Sweden´s sharpest e-commerce and Sweden’s best site 2011 – the jury thinks.[/quote]
The site is completely rebuilt since last year and has today a significantly faster page load time for the visitor.
Other improvements during the year:[list type=”arrow3″]
- improved search filtration
- better campaign system
- improved navigation skills, recommendations and product demonstrations